digital marketing

7 steps to a website design that sells

The web is usually the first place we turn when we want to know something, solve a problem, connect with people, and educate ourselves about almost anything. B2B buyers are doing exactly the same ...

B2B marketing predictions for 2015

  What’s going to be the trends to watch in 2015? Read our B2B Marketing Predictions to see what we think… Some said 2014 would be the year of personalisation of content, and ...

10 tips to successfully distribute content

By Jill Riddiford, B2B Marketing Consultant at Carpe Diem Consulting. Producing quality content on a regular basis is vital in marketing today but you need to make sure it’s reaching the right ...

Content marketing – when less is more

By Jill Riddiford, B2B Marketing Consultant at Carpe Diem Consulting.  Marketers can sometimes feel pressured to produce a large volume of content without considering what type of content ...